Sunday, November 14, 2004

'the persuaders'

much like brainwashing i think and extremely fascinating. the power of persuasion in the media and advertising has reached unbeknownst to the lay person, incredible heights.....beyond...logic lies...emotion...much more powerful tool which is caped and utilized to the fullest potential....the use of language testing by Frank Luntz has won the bush administration, and the 'codes' termed by Clotaire Rapaille has led him to fortunes for himself as well as kept the fortune 500 businesses successfully selling:

"When you learn a word, whatever it is, "coffee," "love," "mother," there is always a first time. There's a first time to learn everything. The first time you understand, you imprint the meaning of this word; you create a mental connection that you're going to keep using the rest of your life. …So actually every word has a mental highway. I call that a code, an unconscious code in the brain."

we cherish the freedom of choice. but this freedom again is manipulated more complexly and more discretely by the 'powers' of the money mongols through again the media and ad's by preying on our emotional gratifications regardless of neccesity or smarts detoxify

know thyself (when i find my 'codes' i'll let you know how...might be awhile:)

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